About

• Tracks AI search visibility and brand citations across ChatGPT, Perplexity, Gemini, Grok, and other LLMs via a dedicated AEO/GEO suite • Provides full-funnel competitive intelligence across web, app, retail, sales, and stock verticals from a single platform • Offers AI Agents, AI Studio, and MCP integration for automated research workflows and natural-language market queries Similarweb is a publicly traded (NYSE: SMWB) digital data platform used by marketers, SEO/PPC teams, sales professionals, ecommerce managers, and financial analysts. It aggregates data from 100M+ websites, 4M+ apps, and 235M+ product SKUs to deliver competitive benchmarking, keyword research, rank tracking, backlink analytics, display/paid ad intelligence, app market trends, retail shelf analytics, and B2B sales prospecting signals—all accessible via UI, API, data feeds, or CRM integrations.

Who it's for

Competitive intelligence & market research

Key features